Mr. Richard Roy decided to create his own franchise under the trademark “Stereo Plus” in 1982. This young group consisted of Mr. Richard Roy, and the five first franchisee merchants, which relies on an innovative merchandising to succeed. Month after month, Stereo Plus suggested unique events: 13 hours Sale, 13-months without interest, Midnight Madness, electronic manufacturers’ liquidation, etc. Furthermore, in 1990, Stereo Plus became the principal sponsor of Celine Dion’s Unison Tour.

This way of doing business became so accepted that soon merchants from all area of Quebec joined the group. Later on, even merchants from Ontario, New-Brunswick, Nova Scotia and British Columbia adhered to Stereo Plus.

Stereo Plus stakes on quality to establish its reputation: the quality of its staff, brands and services offered. Stereo Plus relies on well-known brands, which in most of the case are supplied by long-lasted partners.

Throughout the years and new trends, Stereo Plus adapted its merchandising by customising its installation and by adding a residential consultation service. This approach attracts wealthy clientele which have difficulties to find adequate answers beside big wholesalers.

Stereo Plus has always known how to keep and to broaden its clientele through its innovations and this, at the franchisees’ satisfaction.

Stereo Plus is more than a usual electronic store; it is personalised advices, custom installations, friendly and attentive staff, a dynamic and professional team and so much more!